Advertising Archives - powercreative.com.au

Car Dealer Demo Videos

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What better way to demonstrate the vehicles on your showroom floor, than by personalising an introduction from your sales team?

This was the brief we received when working with this car dealership to produce personalised, bespoke video content that showcases the car’s personalities, rather than relying solely on the global branding of the car manufacturer.

Across a period of two days, we were able to record a number of sales demos and walk-throughs to maximise this dealership’s online video presence.

ResMed Website “Hero” Video loops

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We were engaged by the talented team at Salted Stone (International Marketing/Advertising Agency) who coordinated the schedule, logistics, talent, crew and brief.

Power creative’s brief for this project was to create a selection of alternative ‘hero video loops’ for ResMed’s re-branding of their website with the tagline; “Awaken Your Best”.

These can be seen here with the video loops rolling (with no audio) as banner/backgrounds for various product categories:

https://www.resmed.com.au/

https://www.resmed.com.au/sleep-health

https://www.resmed.com.au/snoring

https://www.resmed.com.au/insomnia

https://www.resmed.com.au/sleep-apnea

Further to the brief, we also re-touched existing customer testimonial videos, by creating a variety of opening graphics to match their new re-branded website.

Boat Sales Promo Riviera 5000

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Our client has listed their 55ft Riviera 5000 Sports Cruiser on Boatsales.com.au and wanted to further enhance the visuals and exposure to their marketing online by engaging with video content.

This project involved a half day schedule for location shots at Clontarf (safe to fly zone for aerials) and then on to the famous Sydney Harbour iconic shots from the water-level with our stabilised cameras, recorded from on board our Power Creative 20ft crew boat.

Finally to the marina in Cabarita where we recorded various angles inside the vessel.

Final output includes a 60 sec video recap as well as key ‘freeze frames’ extracted from the video to utilise for the listing as still images.

The Boatsales listing can be found here.

 

Lily Homes Lifestyle

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Working closely with Lily Homes over a period of 12 months planning with 4 new home displays being built, Power Creative were engaged to create life-style videos that showcase the quality of the four homes, embracing the family spirit within each of the homes. Knowing that the demographic for each size of home will attract various types of buyers, the talent and age of families differ throughout the displays to show the versatility of the homes on offer.

Macquarie Sports Radio

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Macquarie Sports Radio launched mid-2018 featuring “all of the sports” from every code, broadcast across this new network.

Collaborating with Macquarie Media creative team, power creative produced a series of 15 second pre-roll online video content, to advertise the new station and introduce the stars of these shows. Here’s a mix of the advertisements being circulated as well as a blooper reel of the shoot as well as a ‘behind the scenes’ walk through we shot on the day.

Mirvac Festival of You Campaign

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Mirvac’s Spring 2018 campaign throughout their 13 retail shopping centre’s is all about you! With the “Festival of You” initiative.

Starring Rachael Finch and Cassie Mendoza-Jones as brand ambassadors we shot the following series of 9 videos, to be displayed throughout the centres’ social stream and newsfeeds.

Crosbe PT Grout

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This animation video was created with a collaboration between our team comprising of writer, designer, editor and animator to bring out clients’ message to life.
In what is quite a technical discussion point around the effect of ‘bleed’ when grouting PT tendons for construction industry.
This video illustrates the effect of ‘bleed’ when grouting PT tendons. For more information, please visit our website @crosbe.com
Here is our clients’ testimonial after sharing the video on their LinkedIn page.
“I posted the PT Grout video on LinkedIn about 4 days ago and we are already up to 1945 views with 48 likes and 6 comments.  Such a powerful medium!  It goes to show that when you put quality content out there, people will actually watch it and engage. ” –  Albert Haddad Managing Director

 

Blinds by Peter Meyer | Profile Video

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Blinds by Peter Meyer’s video profile illustrates their reputation, built on over 30 years experience in developing innovative product designs and materials. This expertise provides them with the unique skills and knowledge to manufacture Australia’s largest range of high quality custom made interior blinds and outdoor awnings, combining high quality components with cutting edge technologies.

 

HomeWorld 2017/2018 Summer Series

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For our second consecutive year working with HomeWorld, this series of short videos were produced with three Sydney Thunder cricket players, showcasing the beautiful HomeWorld villages.

Sydney Thunder players Kurtis Patterson, Lisa Griffiths and Chris Green had a lot of fun visiting HomeWorld and gained inspiration and ideas to build a new home.

Our 4 – person crew followed the players through various homes, displays and picked up their candid response (no pre-written dialogue here!) to hear what they had to say about the spaces.

For a look at our 2016/2017 project with more Sydney Thunder players talking to young fans, click here.

Mirvac Shopping Nanny

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We produced this multi-purose #VerticalDisplay video for #SocialMedia priority to be utilised across all respective Mirvac Shopping Centres.

We have also produced a wide screen version of the same video for cinema usage.

#BigThanks to the staff at Rhodes Waterside and of course to our crew on the day as well as our two wonderful actors playing mum and daughter.